
OUR SERVICE WILL HELP YOU SPEND TIME AND MONEY WHERE IT MATTERS THE MOST
CLIENT REVIEW
“David's creative abilities brought life and energy into our PRODUCT. He is a strategic thinker who is very detailed oriented and has a relentless focus on execution. He is a pleasure to work with.”
- Nhon Ma, CEO, Numerade
Our services
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During this intensive 1-week program, we will identify your audience, meet with them, provide value through prototyping, and come up with a strategy to replicate the value-driven engagement.
Niche Audience Persona Documentation
Audience Engagement Strategy
Measurable Hypothesis Definition
Prototyping and Testing
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You can hire me as your fractional design director. During this time, I will work closely with you and your team with the design director job description we create together.
Product Design
Branding
Content & Marketing Design
Events and Promotions Design
User Research
Pitch Story & Deck
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We will help you with business registration, bank accounting, rent spaces, and host events for your company. As a fractional GM, I will be representing your company in the US and ensuring all your requirements are met.
Company Registration & Filing
Recruiting
Office Rental and Management
Accounting & Bookkeeping
Corporate Remittance Address
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Hire us as your coaching staff. We will work together to set your weekly goals, have 45-minute weekly meetings for KPI assessment, and help you in any way possible to meet your goals.
OUR SOLUTION
FIND YOUR AUDIENCE AND ENGAGE WITH THEM with our 1 week K2U System™
Using well proven Google and IDEO’s design thinking methodology we will spend 5 days to identify your product’s US niche audience and test prototype to quickly validate your hypothesis
Identify Niche Audience
The very first step when expand in the US is identifying the niche audience. The US is a huge country consist of the most diverse group of people. You will need to niche down and segment your audience to the very micro level. This will be an on going process; you need to talk to them, test your values, and build community.
DAY 2
TESTING and User Feedback
Let’s define measurable hypotheses to test and create prototypes to get answers for the tests. We will guide you on how to create and test with real users. Once the feedback is received, we will make iterations to finalize the hypotheses.
DAY 5
360-Degree Feedback from Our Advisors:
Twice during this process, we will invite our advisors to ensure that we are targeting the right people, have the right hypotheses, and are conducting the right tests. In the final meeting, they will have a final look at the overall deliverables together to determine the next steps for your business.
Niche Audience Engagements
Once we have identified your audience, it’s time to meet them and become their friends! We will discuss the best channels to reach out to them, understand their goals and preferences, and provide value to align with their interests. This will solidify your core group, who will help you grow organically.
DAY 3 & 4
DAY 1